š§ Hereās a sense-hacking experiment for you to do:
How could you make your lunch taste more expensive?
š§ Hereās a sense-hacking experiment for you to do:
How could you make your lunch taste more expensive?
š§ Try it before you listen to episode 06 (out later this week).
š Sound on. š§ Headphones on.
āPeople may be surprised to know just how important the visual of the food really is and how that can completely change peopleās expectations, judgements and perceptions.ā
Chef Jozef Youssef
Chef Jozef Youssef explains how his team made cheap lasagne taste up to seven times more expensive, without altering any of the ingredients. Next time you buy a supermarket sandwich to eat at your desk, try this experiment out on yourself instead.
Paid subscribers help to make more episodes possible, thank you šš»
Episode 06
Immersive gastronomy with Chef Jozef Youssef
What can you learn about audience-focused design from an award winning chef?
Coming soonā¦
This episode is also available via: Apple Podcasts // Spotify // Amazon Music // YouTube
Seeing Senses. Where thereās more than meets the eye.
How you can support this podcast
This is a self-funded podcast, with the support of paid subscribers who help to make more episodes possible, thank you šš».
You can recommend Sarah Hyndman for talks and workshops to discover how businesses can use Multi-Sensory Thinking to tell brand stories that stick. āSarahās talk was a game-changerā SXSW, āLeft a lasting buzz and excitement behind herā BBC, āF*!*ing genius!ā Adobe MAX.




